Fred Diamond cover image

Wealthy Author Podcast episode 57: Insights for Game Changers and Love, Hope, & Lyme with Fred Diamond


By D Arlando Fortune

BARS from this episode:

– why Fred created a sales institute while working as a fractional exec for Microsoft

– how a podcast filled the seat at his sales training events

– how to convert hundreds of podcast episodes into a book

– the actual difference between marketing and sales

– how to convert book buyers into partners that help him sell more books

– three unique things Fred does to make his book stand out using direct response marketing

– why Fred chose to write about Lyme disease from the perspective of family members and friends

– how to collect candid pictures for social media that market your book

– how his book on Lyme disease book creates sales opportunities for his business

“Only a life lived in serviced to others is worth living.” – Albert Einstein

Books mentioned:

Insights for Sales Game Changers by Fred Diamond

Love, Hope, Lyme: What Family Members, Partners, and Friends Who Love a Chronic Lyme Survivor Need to Know by Fred Diamond

Man’s Search for Meaning by Viktor Frankl

The Big Leap by Gay Hendricks

Fav quotes:

“Only a life lived in serviced to others is worth living.” – Albert Einstein

“If you’re going through hell, keep going.” – Winston Churchill

“If you believe you can or believe you can’t, you’re right.” – Henry Ford