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By D Arlando Fortune
BARS from this episode:
TAKES A TREMENDOUS AMOUNT OF TIME TO MARKET A BOOK. NOT SO MUCH TIME TO WRITE IT.
Why it better to start your business as a side hustle
How to decide when to leave your job
What numbers to track while testing out your side hustle
What happened when her publisher turned down her first book proposal
How Laura edited her book using insights from advanced readers
How to determine what to give away as downloadable resource
Why an event attendee told Laura that she doesn’t know who she is but sees her book everywhere
The importance of creating a marketing plan ahead of book creation
DON’T TAKE OTHER PEOPLES FEEDBACK AS A NEGATIVE
VIEW EACH BOOK AS A LEARNING EXPERIENCE
Why you should include your launch team early in the writing process
How to build a marketing idea database
How to recruit people for your launch team and transition them into advanced readers
The two keys to becoming a successful freelancer
How to schedule daily marketing
THE BOOK IS THE ENTRY POINT FOR MY CORE OFFERING
The one thing that separates paid freelancers from the underpaid
WRITERS AND CREATIVES DO NOT HAVE TO BE STARVING ARTISTS
“Writers and creatives do not have to be starving artists.” – Laura Pennington Briggs
Books mentioned:
Big Magic by Elizabeth Gilbert
John Grisham books
Wuthering Heights by Emily Bronte
The Talent Code by Daniel Coyle
Fav quote:
“Aim at a high mark and you’ll hit it. No, not the first time, nor the second time. Maybe not the third. But keep on aiming and keep on shooting for only practice will make you perfect.” – Annie Oakley
Links mentioned:
Do you have questions or comments? Email them to fortune@thoughtfortunepress.com If you want to turn your ideas into a branded book that books more speaking engagements and generates more leads and have a Signature Suite of products that generate more streams of income go to thoughtfortunepress.com and click on the Start Here button. That’s thoughtfortunepress.com
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