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By D Arlando Fortune
BARS from this episode:
A unique approach to delivering a TED talk
How to break the mold of how current business is done
How service-based business succeed in the solopreneur economy
How she transitioned from agency to intensives to freedom model
The 50-25-25 formula for freedom that creates full-time income on part-time work
The difference between the value you provide and your value in the marketplace and how to set your prices
HOW ARE YOU GONNA LET OTHER PEOPLE KNOW WHAT YOU KNOW SO THAT THEY SEE THE VALUE IN WHAT YOU’RE CHARGING TO GET THERE
Why you should keep raising your princes incrementally
Why a book separates you from all of the other people in your industry
PEOPLE WHO READ YOUR BOOK ARE RABID FANS
How a book changes the conversation with potential customers
The importance of sharing your failures and stories (yours and your clients)
The secret to helping your readers remember the lessons in your book
Your first steps to creating your badass opportunity
Why getting “comfortable” with your numbers helps you establish a better pricing strategy
How often you should be looking at revenues, expenses, and taxes to inform investing in your own business
How to think through a spending plan for your life and business
A lesson on finding ways and means to get free course versus paying top dollar for training
How to sell your services without selling your services (hint: it’s a certain type of content embedded in your book)
A strategy to get book reviews from multiple fronts
BE YOUR BADASS SELF ALL THE WAY
Why you must do you to the extreme
“Be your badass self all the way. Do you to the extreme.” – Pia Silva
Books mentioned:
Badass Your Brand by Pia Silva
TED Talks by Chris Anderson
The Big Leap by Gay Hendricks
7 Habits of Highly Effective People by Stephen Covey
How to Win Friends and Influence People by Dale Carnegie
Fav quote:
“If I had more time then I would have written a shorter letter.” – Blaise Pascal (English translation)
Links mentioned:
Price to Freedom Calculator piasilva.com/badass
Do you have questions or comments? Email them to fortune@thoughtfortunepress.com Don’t forget to reserve your seat for the free training at ThoughtFortunePress.com/miniclass where I teach you how to avoid the 9 mistakes beginning authors make and how to write a money-making branded book without being a great writer or wasting your time waiting for a publishing deal. Save your virtual seat at ThoughtFortunePress.com/miniclass
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